Lapland tourism is growing at a record pace: last winter season, the region welcomed over one million visitors, and the share of international luxury customers is on the rise. To meet this trend, Airpro is launching Pure Catering by Airpro Premium, a service that brings private jet passengers a tailored culinary experience rooted in the mystique of Lapland in Rovaniemi, Kittilä and Ivalo.
Elevating Private Jet Services to a New Level
Airpro Premium continues to lead in private aviation services by combining over 30 years of aviation expertise with the demands of luxury travel in Lapland. Pure Catering by Airpro Premium is designed especially for customers who value a seamless experience, uncompromising quality, and individually tailored flavours with a touch of Lapland mystique. Airpro Premium’s deep aviation expertise covers the entire passenger journey – now including a bespoke catering concept in the sky.
Henri Suurnäkki, Director of Business Development at Airpro:
“Pure Catering is a tribute to Finnish and Lapland hospitality and aviation expertise. The service is rooted in Lapland’s mystique – exactly what international travellers come to experience. We want to offer an unforgettable experience.”
Silence Speaks for Itself
Head Chef Jussi Piiroinen brings extensive experience in Nordic cuisine enriched with international influences. He has earned recognition in international competitions. “Pure Catering by Airpro Premium offers profound Nordic expertise complemented by global culinary influences. Our ingredient choices reflect the purity of northern nature and the rich diversity of Nordic and global flavours. We aim to deliver an experience that is close to the earth, elevated in the skies - Let the silence speak.,” says Jussi Piiroinen.
Pure Catering by Airpro Premium favours local ingredients, eco-friendly packaging, and low-emission delivery methods. Each menu is designed to minimise waste and provide a high-quality culinary experience tailored to the customer’s needs.
Airpro Premium – Part of Lapland’s Tourism Success Story
Airpro Premium elevates Finnish aviation services to an international luxury level – stylishly and customer-focused throughout the entire passenger journey. The service supports the growth of Lapland’s international luxury tourism by meeting customer needs.
Airpro Premium and Pure Catering by Airpro Premium are part of Airpro Oy. Airpro provides ground and passenger services at 11 airports in Finland, and Premium services are offered at Rovaniemi, Kittilä, Ivalo, Kuusamo and Oulu airports. With over 1,400 professionals and more than 30 years of experience, Airpro handles about 70% of Finland’s air traffic and is committed to delivering next-generation services in a sustainable, safe and smooth manner.
